Become a Member Magnet – How Can Aid Recruitment And Member Engagement

Membership Management Software

One of the biggest benefits of club management software is helping you to manage your club administration. But were you aware it could also help you engage with your members? In this post we will show you 4 features of which can help you with member engagement and even recruitment.

1. Online Account Management

One major advantage to adopting online membership software is the ability to pass control of managing accounts and club fees back to your members. For them, being able to log into their club account and pay fees, renew their membership and update their details is far more convenient than the traditional paper based approach. Being able to do all of this online also removes much of the risk of information being lost, fees mislaid and renewals missed.

It can also help attract new members. Ease of use and functionality of your online system will appeal not only to your existing members, but also to those considering joining who can conveniently register online without the need to hunt for an envelope, stamp and cheque book (see point 3).

2. Email Marketing

Getting word out to your members used to require a lengthy planning process, hours spent producing letters, sending texts and posting member notices. With a group email tool connected to your membership database, you can contact your members seamlessly in just a couple of clicks. Furthermore you can tailor your communications to groups of members or send out prospecting emails to those who have enquired about club membership or even past members. By keeping in touch with your members regularly you will help to form deeper relationships with them. They will feel more engaged with you and the club, and as a result more open to getting more involved with club activities and renewing their membership.

3. Integrated Registration Forms

Make it easy for people to join. makes it simple to integrate your club registration form into your website. As potential new members review your site, they can easily sign up and become fully paid up members in just a couple of minutes. No waiting for paper forms in the post. No waiting for applications and fees to be processed. Better still, you are notified right away of new members, allowing you to send out a welcome email and immediately engage with them. Your newest members immediately feel ‘part of the club.’

4. Event Management and Fundraising

Our event management tools allow you to inform both members and non-members of upcoming events. Both groups can donate funds or purchase tickets and you can set special rates for your members – a great incentive for the non-members to join. Quick and easy fundraising ideas can also be implemented through the software, such as a 100 Club or Club Lottery. These fundraisers make it easy for members to participate and for you to manage the monies raised and allocate prizes.

Membership management software can be a great tool in aiding your efforts to engage with your members and attract new ones. So if you’re considering bringing your membership management online, download or free Buyers Guide below or if you’re already know what you’re looking for, watch our online demo of how can work for your sports club.

Managing Members Online - Free Buyers Guide

Would we love to hear if you have found other ways to use our software to engage and recruit members. Please leave your comments below.

Please note: I reserve the right to delete comments that are offensive or off-topic.

Leave a Reply

Your email address will not be published. Required fields are marked *

One thought on “Become a Member Magnet – How Can Aid Recruitment And Member Engagement

  1. My husband and i were quite satisfied Albert could conclude his studies because of the ideas he received from your web page. It’s not at all simplistic to just be giving away tricks others have been making money from. We understand we have the writer to thank because of that. These explanations you have made, the easy web site menu, the relationships your site aid to instill – it’s got all overwhelming, and it is assisting our son in addition to the family believe that that content is amusing, which is rather mandatory. Thank you for the whole lot!